GRAND TRAVERSE PIE COMPANY SELECTS
DUKE MARKETING AS AGENCY

Duke Marketing Wins New Business From Top Fast Casual Bakery-Café

San Rafael, Calif. – January 2009 – Duke Marketing LLC, an integrated marketing communications firm, announced today it has been named the agency of record for Grand Traverse Pie Company. The brand is of the top Fast Casual Bakery-Café concepts in the U.S. based in Traverse City, Michigan with 16 locations. Duke Marketing will handle all marketing aspects for the popular Michigan based brand.

“We are excited about our new image and plans, and to tell more people about our unique story and position,” said Mike Busley, president, Grand Traverse Pie Company.  “Duke Marketing has tremendous experience and a great reputation for driving sales and increasing awareness.”

The Grand Traverse Pie Company was founded in 1996 by Mike and Denise Busley in Traverse City, Michigan, the Cherry Capital of the World. The original business focused on their award-winning pies including the now famous Cherry pie. The restaurants service all day parts: morning quiches and baked goods, over 30 items on the lunch menu, whole pies to go, quiches and pot pies as grab and go items for dinners. They have been featured on the Food Network, CNBC, and nationally as a premier destination for great pies, and have won numerous awards including one of "Michigan 50 Companies to Watch", and one of “2008 Fast Casual Movers & Shakers”.  

“Grand Traverse Pie Company is one of the top Fast Casual Bakery-Café chains in the United States,” says Linda Duke, chief executive officer of Duke Marketing.  “We are excited to share their story and assist their franchisees in growing their sales,” says Duke.

Duke Marketing specializes in integrated marketing communications for multi-location and franchise organizations.  With a full range of services, including: thought-leadership, local store marketing, public relations, consumer promotions and cause marketing, franchise communications, market-by-market planning, creative development and media buying.

About Duke Marketing®
Duke Marketing is a privately held, California-based Integrated Marketing Communications company, experts in providing Integrated Marketing Communications by applying classic disciplines and leading-edge techniques of advertising, public relations, research, creative and direct marketing to multi-location companies.   Duke Marketing combines a full range of services, on-target strategies, fresh ideas and creative concepts to offer complete solutions.

For more information, contact Duke Marketing at 415-492-4534 or via e-mail at info@dukemarketing.com the Company’s web site is located at www.dukemarketing.com.

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