Case Study - HQ Business Centers

Duke Marketing directed all marketing and sales aspects of HQ Business Centers, a 186-unit, $250 million, global franchise network of executive business suites. Local Store Marketing manuals, programs and tools were created for franchisees.

Duke Marketing created a packet to attract new franchisees as well as a multi-media CD-Rom. The CD-Rom attracted new franchisees and worked as a PR tool. It generated so much interest that Tri-Com Pictures did a national television program "International Business Perspectives" with HQ Business Centers which aired in the U.S. and abroad.

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